SEO comprises all activities involved in increasing a website’s exposure in the search engines. It involves many different strategies which, in essence, manipulate search results. Week after week, I read a slew of SEO bloggers who write about practicing ‘ethical’ SEO techniques. They preach about what is and isn’t ethical when it comes to search [...]
I think that WordPress is one of the greatest CMS tools around. I’ve blogged a bit about how WordPress can be used not only to blog, but also to run an entire website. Part of the reason that WordPress and other open source CMSs have developed into such a powerful tool is the strength and [...]
I came across a great ‘Whiteboard Friday‘ post by Rand over at SEOMOZ today. He’s does a great job of explaining both sides of the debate about whether measuring organic search rankings for individual keywords is important, or at least the most important seo metic.
So many SEO agencies and their clients alike focus attention on [...]
I don’t get it. All to often too often, clients dream up big ideas about how to re-invent their business by radically redesigning their website. Whether it’s because they think their website is out of date or because the executives are bored with the current website, they rarely seem to ask themselves whether they will [...]
It may be ironic, but you can’t write it off as a bad strategy. An SEO who begs for links can’t be a very good SEO, right? Well, I beg to differ. Doing SEO work in exchange for backlinks may be one of the most effective ways to build high-quality links.
Here’s why-
In general quality websites [...]
